July 16th, 2010
Generation Wear
From Generation X to Generation A, Douglas Coupland’s latest project is a collection of Canadian souvenirs for a new generation.
In collaboration with Roots, the Vancouver artist-author has designed a limited edition line of clothing and accessories that digitize the down-home, from a test pattern t-shirt dress for ladies ($68) to motherboard print leggings for babies ($14.95). There’s also laptop sleeves, passport wallets and backpacks emblazoned with Coupland’s idea of a Canadian crest, complete with moose, igloo and satellite dish.
And that a pop culture man like Coupland should get his own Queen Street pop-up shop to house his colour-popping collection is only fitting.
Roots x Douglas Coupland pop-up store, 680 Queen St. W., Toronto, www.roots.com/douglascoupland
